Association

Positive role models and leading edge companies are built by association, rather than guilt by association.

- Dave Behar, Founder, CEO & Chief Executive Athlete of ION

Innovation

Innovation solves our global challenges.

- © Dave Behar | Founder, CEO & Chief Executive Athlete of ION

Inclusion

Whether a vision, activation, aggregation, capitalization, celebration, collaboration, competition, education, innovation, revitalization or promotion – inclusion and execution are the two most important ingredients for succession.

- Dave Behar | Founder, CEO and Chief Executive Athlete of ION®

Edition

Think in versions to avoid sameness – and keep updating, continuously improving.

- Dave Behar, Founder, Chairman & CEO of ION®

Definition

What keyword(s) would you define yourself (or your brand) with? What about your teammates, colleagues and historians?
- Dave Behar | Founder, Chairman & CEO of ION®

Television

Do you have real vision, or are you still couching it with wannabe old school television?

- Dave Behar | Founder, CEO and Chief Executive Athlete of ION®

Inattention

Stay focused and keep your ion the ball.

- Dave Behar, Founder, Chairman & CEO of ION®

Amplification

Be clear, at the right decibel level, and play an enjoyable tune to an audience who will appreciate it.

- Dave Behar, Founder, Chairman & CEO of ION®

Activation

Start on time, activate wisely.

- Dave Behar, Founder, Chairman & CEO of ION®

Jubilation

Being in the lead and staying in the lead, morally, ethically and athletically – until the end, is second to none.

- Dave Behar, Founder, Chairman & CEO of ION®