Intersection

Decide which way you’re going, before you get there.

- Dave Behar, Founder, Chairman & CEO of ION®

Evaluation

Risk assessment: The truth, first use and good faith prevails. Always.

- Dave Behar, Founder & CEO of ION®

Distraction

Stay focused – set limitation on those actions that take you away from your immediate goals and objectives, without closing yourself off from opportunities that can be distracting.

- Dave Behar, Founder, Chairman & CEO of ION®

Injunction

Stop trademark and patent infringers at all costs, as reputation, revenue and livelihood are challenged.

- Dave Behar, Founder, Chairman & CEO of ION®

Extinction

We must evolve each and everyday or we will face extinction.

- Dave Behar, Founder & CEO of ION®

Aficionado

What do you stand for?

- Dave Behar

Aficionado

What do you stand for?

- Dave Behar

Addition

What are you adding to the equation? Figure it out.

- Dave Behar

Perception

Are you the real thing or in fantasy land?

- Dave Behar

Definition

Personal Branding and Reputation Management are both in play in defining yourself and your ascent to the top – or descent. The Internet is the great enabler or disabler – no matter the success, intention, character or integrity within.

- Dave Behar